”The other part is the ability to provide lending the platforms cannot provide, filling in gaps they can’t fill. “Because it’s a little bit easier,” explained Stettner, “and because it’s part of what they’re already doing, they’re more likely to try us, and by doing that we can demonstrate how providing access to additional liquidity smooths out cash-flow cycles and enables them to buy in a manner that meets their revenue cycle.

Because our product is already designed to be flexible for the client, if we make the process more accessible and more convenient for them to try, they can see for themselves how it works, which in theory should also make the value of Nabis or Distru more valuable, because Nabis is creating that convenience of access to capital in a place where they’re already transacting. Using Nabis, the brands are selling, the retailers are buying, and if Nabis or Distru put FundCanna in the middle of the process as an option, we can facilitate transactions with speed and with scale that otherwise couldn’t occur.”